Bentley 002

Bentley 002

This is the second phase of the tease campaign for the ne Bentley SUV, the Bentayga. The theme needed to follow on from the previous film but start to combine an environment. In this case the choice was made to hint at the vehicles superior off road abilities by using a double exposure technique to place the car in the desert. This was juxtaposed against the high quality craftsmanship of the Bentley interior. Supporting elements such as the dust/sand billowing up from the wheels were created in Cinema 4D using Turbulence FD and then composited in using After Effects.

Studio: MPC London
Director: Rupert Cresswell
Animation, Compositing & and 3D Vehicle rig: Matteo Morrando
Animation, Compositing & Particle Simulations: Patrick Phoenix
Additional Animation & Compositing: Kevin Harris